Filed under: Going Natural
Make it Better: 3 Quick Ways to Reduce Pollution

Make It Better

Every day is Earth Day here at Honest. But given that it’s Earth Month, we have all the more reason to share some easy ways for you to live greener. Today we’re sharing a few quick facts about pollution (sad) and even quicker ways you can help (happy!) — every little step adds up!


The number one source of solid waste in the United States is containers and packaging — almost 76 million tons annually. (Source: EPA) Can you believe it? How ridiculous is it that our main source of garbage is something so frivolous?


Avoid single serving-sized products and buy concentrated products.

Recyle Plastic to Reduce Pollution


In 2011, only 13 percent of plastic containers and packaging were recycled. (Source: EPA) With how commonplace recycling has become, we could certainly be recycling sooooooo much more than this. Let’s step it up, people!


Recycle! Make sure your friends and family and work colleagues all recycle, too. Visit to find out where you can recycle almost everything.


In the United States, the average person’s annual water footprint is 787,276 gallons. That’s about 90 gallons every single hour! (Note: Our water footprint is estimated by combining how much water is used and wasted to support our daily lifestyles; most use is from things you don’t see, like growing food and making products. Sources: USGS + The Water Footprint of Humanity)


The biggest way we can reduce water use is by eating less meat. Consider this: The average household of four in the U.S. uses about 400 gallons of water a day for laundry, bathing, etc. while over 4,000 gallons of water are required for one hamburger. (Sources: EPA + USGS)

There’s really no quick fix for leaving our planet a little better for future generations, but there are so many things we can do better. Our mission is to try a little harder each day and we hope you will, too. Reduce, reuse, and recycle! Together, we can make it better.

Our Goal is to Make Every Day Earth Day

Earth Day

Our goal is to make every day Earth Day at Honest. Today and beyond, we are committed to health, sustainability, and creating a better world for generations to come. Since the very beginning when our company was merely a dream, we knew we wanted to do things differently by building a brand dedicated to positively changing the way businesses make impactful decisions related to environmental protection and mindful workplace practices.

To safeguard the planet and those little ones who will inherit it, we always work to improve our product, packaging, and process being a responsible company. Learn more about our health & sustainability standards and the “3 Ps” here:


We love plants and all things living. We design to maximize their usage in our products and actively focus on minimizing the presence of petroleum in our products and packaging. One day (in the near future) we’ll be 100% plant-based and sustainably sourced, inside and out. At Honest, we:

  • Source natural, organic, sustainably harvested, renewable, pure raw materials for our products;
  • Track all the materials, ingredients, and packaging used in our products to help us report on and understand trends in our cradle-to-grave impact; and
  • Ensure product (and packaging) are “Honestly Free” of toxins and questionable ingredients.


We believe if you can make an amazing product, including it’s packaging, without harming people or the planet—it is your responsibility to do so. We are always seeking innovation solutions to protect natural resources by minimizing waste and maximizing use/re-use in our packaging. At Honest, we:

  • Commit to dramatically reducing petroleum-based plastic (virgin) in our packaging;
  • Use the highest percentage available of post-consumer resin (PCR) bottles;
  • Use 100% renewable and/or recycled materials in all products, packaging, shipping materials, and office materials; and
  • Use re-usable packaging, higher post-consumer recycled or FSC-certified materials, shipping material, & fully biodegradable pillow pack materials.


We know a sustainable product isn’t only what’s inside or how it’s wrapped. Rather, it includes how it’s manufactured, employee work environments, fair trade and sourcing, waste management, energy usage, and much more. At Honest, we:

  • Ensure all electricity used in our headquarters and warehousing is from 100% renewable sources, reducing dependency on conventional fossil fuel energy sources;
  • Purchase 100% RECs for operating our business operations, manufacturing, product shipping, and corporate travel at year end;
  • Use natural daylight, energy efficient lighting, electric forklifts, and full recycling programs for all corrugate shipping boxes at our warehouse;
  • Work with partners who abide by our Supplier’s Code of Conduct that addresses three major areas: human rights, environment, and documentation;
  • Renovate office space with low-impact, non-toxic, and sustainable materials from furnishings and water filtration, to interior lighting, no-VOC paints, and beyond;
  • Partner with the most credible suppliers and raw materials manufacturers who are geographically located as close to our operational headquarters as possible (micro is the new macro!);
  • Choose ground shipping whenever possible, as expedited air freight generally uses six times more energy than ground shipping (we offer air shipping, despite its high environmental impact, as we understand the need for customer satisfaction and convenience as one of our important business promises); and
  • Seek formal certifications, acknowledgements, and associations, including:
    • PETA: Cruelty Free & Vegan;
    • Renewable Energy Credits; and
    • B Corps Certification.

We believe our sustainability efforts are a work in progress, as they are a first step in our journey to create products that are as non-toxic and healthy as possible. As Honest continues to grow, we’re excited to continually improve upon these solutions and implement new and innovative responsible practices. We’d love to hear your ideas for sustainability and reducing our collective impact, too—together, we can make it better.

Protect People & the Planet With One Easy Step

Know what’s even better than recycling? Reusing. With our new Honest Concentrate Refills, you can reuse the spray bottles you already have — again and again. And opting to buy these refills instead of their full-sized counterparts not only reduces waste and natural resource consumption, but supports the tremendous work of our newest giving partner The Nature Conservancy.


The Nature Conservancy works across the United States and around the world to protect all the earth’s habitats — from grasslands to deserts to coral reefs — for current and future generations. Founded in 1951, this environmental non-profit has advanced its mission of conserving ”the lands and waters on which all life depends” by working collaboratively with community, corporate, and charitable partners (among others) to positively change business practices, build awareness, and raise funds to support conservancy projects.

Because we share the desire to safeguard the planet for families and children everywhere, we’re proud to work with The Nature Conservancy by contributing $1 for each spray cleaner refill sold now through December 31, 2014, with a minimum contribution of $30,000.

Want to join us in these efforts? Do your part this Earth Day by showing your love for The Nature Conservancy. For every SHARE of the badge (pictured above) on Facebook, Twitter, Google+, and Instagram, we will donate $1 to @The Nature Conservancy!

To sum it up, your social sharing and our spray cleaner refills save plastic, water, fossil fuels, and GHGs, as well as support conservation efforts for a sustainable and healthy world. See how #HonestLovesNature here:

The Honest Company Concentrates Infographic

Apps to Help You Live More Naturally

smiling woman stretching on mat in the gym

“Keys? Check! Wallet? Check! Smartphone? Of course!”

For may of us, smartphones are our lifelines. We use them as MP3 players, game devices, social networking portals, and a rolodex. But sometimes the chime alerting us about another notification can feel a bit jarring. To pull back, and ensure our gadgets are working for our needs, try adding some apps that inspire healthy living and even reduce stress!

Here are a few we’re big fans of:

Stress Check by AIIR Consulting, LLC has you take a short assessment developed by clinical psychologists to gauge your current level of stress. You end the assessment by receiving a score, and based on your questions the app helps you identify where your stress is coming from (control, situational, interpersonal or physiological). Each time you take the assessment to measure your stress level, your “stress score” will be recorded within the app so you can see how you’re managing your stress levels over time. The free app is available for iOS devices.

Pocket Yoga by Rainfrog, LLC has consistently been rated one of the best yoga apps, and we can see why! Not only is the idea of a yoga app great for busy yogis who want to get in practice every day, but Pocket Yoga offers 27 practices to choose from at varying levels of intensity. Plus, the user experience really intuitive. The app is available for iPhone, iPad, and Android devices and costs $2.99.

Deep Sleep With Andrew Johnson guides you through a relaxing meditation to help you fall asleep. Looking at the reviews online, this app has even helped long suffering insomniacs get some shut eye. Available for $2.99 for Android and iOS devices.

WellnessFX lets you track your personal health goals and mark them as completed when you’ve accomplished them. Think of it like a digital health to-do list that you can take everywhere with you! This app is free and available for iOS devices. (The app developers are working on an Android version to launch in the near future).

OM Meditation: Mantra Chanting by Panagola guides you through various meditations using different mantras. An in-app timer allows you to completely let-go and enjoy meditation without interruption until the session is complete. This free app is available for Android devices.

True Food by True Food Network is an app you’ll want to open every time you visit the grocery store. The app will help you identify and avoid GMO foods using current updates from the Center for Food Safety. Find non-GMO brands, and if there is a brand you frequently buy that’s not on the app, simply email the company and they’ll work on adding it in their next update. This free app is available for iOS.

We love when our technology works to make us healthier and happier!

Tell us, what are your favorite health and natural-living apps? 

Get Glowing with a DIY Superfoods Facial

superfoods facial 1

At-home facials are one of the oldest beauty treatments in the book. Not only do they cleanse, clarify, moisturize, and help you de-stress, but they are inexpensive and easy to customize to your own preferences and needs.

This particular DIY superfoods facial introduces the use of those healthy superfoods we hear so much about. With this DIY mask you can bring a fresh update to your beauty regimen. Superfoods are all the rage these days, as they pack a lot of nutrients into a little volume. For this same reason, they are beneficial from the outside-in, too. They are powerhouses when it comes to nutrient content, but also gentle and completely natural which makes them especially great for environmentally damaged or sensitive skin.

Just like your favorite honest products, this recipe uses completely natural and plant based ingredients. Check out some of the awesome benefits of each below:

  • Avocado= Rich in vitamins A and C, and fatty acids. These soften and hydrate dry patches, and increase collagen production to reduce wrinkles.

  • Pumpkin= Rich in vitamins A, C, and E, plus zinc. These  hydrate and smooth skin, reducing damage caused by free radicals.

  • Raw honey= Naturally antibacterial, warding off and healing blemishes.

  • Paprika= Rich in antioxidants and essential vitamins and minerals, which stimulates circulation and helps open pores for effective moisturization.

superfoods facial 3


  • ⅛ cup organic pumpkin

  • ⅛ cup organic avocado

  • 1 tsp raw honey

  • ½ tsp paprika

  • medium mixing bowl

  • fork

superfoods facial 2


  1. Combine all ingredients into a medium sized bowl and mash with a fork or whisk. Stir until blended throughout.

  2. Wash face with warm water and pat dry.

  3. Use a small sample of the mixture to perform a skin patch test on your hand to make sure your skin will not have an adverse reaction. superfoods facial 5

  4. Smooth mask over face (avoiding the eyes) and leave on for 15 minutes. Your face will feel slightly tingly due to the paprika.

  5. Rinse off mask and wipe face clean with a damp washcloth or an Honest Baby Wipe. You can also apply a dab of Honest Face & Body Lotion to help seal in moisture. Enjoy!

superfoods facial 4

What are your favorite DIY beauty treatments? Share in the comments below!

This post is solely for informational purposes. It is not intended nor implied to be a substitute for medical advice. Before undertaking any course of treatment or dietary/health changes, you should seek the advice of your physician or other health care provider.