Since Honest’s launch, we’ve always worked to build a nimble company—one that can quickly respond to customer feedback and deliver the new-and-improved products you ask for and need. We’ve had the pleasure of making our Wipes, Sunscreen, and Shampoo + Body Wash better for you. And now we’re excited to announce that we’ve also improved our Body Oil, Healing Balm, and Face + Body Lotion.
Last week, we introduced reformulated Body Oil that is incredibly similar to the original. It still has the same great organic sunflower, olive, tamanu and coconut oils, but we’ve added avocado and jojoba oils for extra nourishment. We’ve also included organic chamomile and calendula to calm, soothe, and protect extra-sensitive skin. And, of course, the Body Oil still makes an ideal addition for baby massage.
Within the next week, keep a look out for our new-and-improved Healing Balm. It’s certified USDA organic and made with the same great castor, sunflower, coconut, and tamanu oils. And—even better—we’ve packed it with more organic oils, butters, and extracts for nourishment and skin health. Shea butter, olive oil, and avocado oil provide your skin with better hydration, while carrot root extract adds antioxidants. Chamomile and calendula (surefire winners in our other products!) gently calm and soothe irritated skin, and lavender aids in relaxation. This blend of organic botanicals creates a light, pleasant scent. The new Healing Balm remains versatile as ever and is perfect for treating diaper rash, irritated skin, eczema, minor cuts and scrapes, and much more.
Face + Body Lotion
Coming later this month, we’re happy to delight you with more Face + Body Lotion. Not only are we giving you 25% more (for the same price), but we also enhanced the formula. We kept the lotion’s lightweight feel while enriching it with extra emollients and moisturizers that leave your skin silky smooth. It will be richer, thicker, and more luxurious than ever before! We also listened to your overwhelming feedback about the rosewater scent and removed it from our new version. Now, we’ve added more soothing chamomile and olive oils for rich hydration without weighing it down. Our Face + Body Lotion is great for all skin types and the improved scent and performance makes it even better for the whole family.
Please e-mail or call us anytime if you have any comments, questions, or ideas. We truly hope you enjoy these new-and-improved products as much as we do.
Dear Honest Friends,
Often there is an opportunity to refine products and make things better…well, we have some honestly good news – our Honest Shampoo + Body Wash is new and improved!
Here are some of the exciting highlights:
As in all aspects of life, there is room for improvement, and we are committed to continually doing better—better for you, your children, the planet, and everyone’s future. Just another way that we are always working to make it better!
We hope you love our new Shampoo + Body Wash…our kids sure do. Please e-mail or call us anytime if you have any comments, questions, or ideas!
Thank you so much for supporting The Honest Company!
Founder / Chief Products Officer
As parents, the wonder, excitement, and exhaustion of having a new baby can overwhelm us. And, of course, we want to remember it all—even the smallest details. Despite our good (sleep-deprived) intentions, recording and organizing schedules, milestones, and memories is easier said than done. And Honest’s Director of Design Tim Hankins—the man behind our new HonestBaby app’s chic visual display—remembers these feelings like they were yesterday, even though his son is now three years old.
“My wife and I tracked every last bit of info about our son’s early development in notebooks. Every diaper change, every feeding, how long he slept. We tracked it all manually. I knew apps existed that tracked that sort of information, but nothing grabbed my attention. So, we continued with our stack of notebooks around the house,” recounts Tim.
But like all moms and dads, Tim found inspiration in his life at home and came up with a solution to the piles of notebooks. “I wished there was an app that satisfied our tracking needs, but was also really fun (and easy) to use and great to look at so we would continue going back to it,” shares Tim. “I truly think we’ve accomplished that goal with HonestBaby—something intuitive, fun, a delight to use, and also a beautifully designed experience to keep people coming back.”
Tim’s partners in the app development process—and our tech team colleagues—felt the same way. “Developing the app was interesting because we saw an opportunity to create something both visually appealing and functional. Throughout development, we made it our goal to make tracking early childhood fun and personal. Taking inspiration from modern apps such as Path, Facebook, and DayOne, helped us craft something we hope parents will enjoy,” says Tony Huynh, Mobile Software Developer.
HonestBaby will help parents chart their children’s daily activities and development, all conveniently within reach and in one organized place on their iPhone, iPad, or iPod Touch. Now, you can track feeding, diaper changes, sleep, growth, doctor visits, and honestly special moments before you forget. And if you’re an Honest member, HonestBaby provides you the added benefit of managing your account, subscriptions, and other orders.
Download your HonestBaby app for free via the iTunes App Store, and stay tuned for a Windows Phone app in the near future.
When there’s still spring snow and grey days, sun protection isn’t always top of mind. But summer isn’t the only time you are at risk of sun damage. Everyday exposure can add up over a lifetime, so even if you are not packing up for the beach it’s great to make sunscreen use a daily habit. And, just in time for spring break, you can grab Honest’s new and improved sunscreen before you hit the road.
Our updated formula offers the same great benefits of the original, but only better! The natural, petrochemical-free mineral sunscreen provides 30 SPF (UVA & UVB) protection for the entire family. It’s even safe for babies under six months because our ONLY active sunscreen ingredient is non-nano zinc oxide. This means it protects against harmful rays by sitting on the outermost layer of your skin without getting absorbed through your pores and into your bloodstream, unlike conventional chemical sunscreens. And did we mention that it’s non-greasy, non-whitening, and water-resistant?
To make sure you always have (safe) fun in the sun, don’t forget to:
1. Wear your Honest sunscreen whenever you are outdoors—walking, biking, swimming, playing at the park, gardening, enjoying sports…rain or shine!
2. Put it on even when you are indoors! UVA rays penetrate through windows and some clothing. So even if you are not outside or worried about burning, protect against aging by using sunscreen all day long.
3. Apply liberally over exposed skin, especially those easily forgotten areas like ears, hands, feet, backs of the knees, and your scalp! Put it on 15 minutes before sun exposure for maximum effectiveness.
4. Reapply at least every 2 hours, after 40 minutes of swimming or sweating, or immediately after towel drying.
5. Limit exposure! In addition to using a Broad Spectrum SPF 15 or higher, consider covering up with hats, long-sleeve shirts, pants, and sunglasses. And seek shade during the sun’s strongest hours of 10 am to 2 pm.
When and where do you like to use your Honest sunscreen?