On a mission to do “back to school” better by giving children their best and healthiest start, we’re excited to announce our partnership with State Bags on an Honest Kid’s Backpack. This limited edition collaboration is a durable backpack, designed to withstand daily adventures — plus, for every bag sold, we’re hand-delivering one to a young child in need.

Honest to Goodness: Getting a Head Start with State Bags

We think that every child should have access to safe and healthy choices, so we’re working with Head Start programs across the country to help prepare preschoolers for kindergarten. When you purchase an Honest + State backpack, we’ll give one (full of essentials!) to a child under 6 in Head Start, to ensure that they are prepared to go off to kindergarten with safe and stylish products.

To celebrate this new initiative, we hosted an official Kindergarten Readiness Event for 500 families in the Los Angeles Area. The carnival was complete with hands-on games and activities, a reading station with free books, and a farmers’ market full of organic fruits and veggies.

Honest to Goodness: Getting a Head Start with State Bags

Honest to Goodness: Getting a Head Start with State Bags

Honest to Goodness: Getting a Head Start with State Bags

Founder Jessica Alba got in on the fun and helped pass out 1,000 Honest + State backpacks, each filled with Honest goodies and school supplies from our friends at Yoobi. We also had 40 Honest volunteers on deck, along with volunteers from Child Care Resource Center, to keep the excitement and enthusiasm going all day. It’s pretty safe to say that we all had a blast.

Honest to Goodness: Getting a Head Start with State Bags

Honest to Goodness: Getting a Head Start with State Bags

Honest to Goodness: Getting a Head Start with State Bags

Honest to Goodness: Getting a Head Start with State Bags

We’ll be giving bags across the country, with Head Start children in Texas, New York, and New Jersey all receiving backpacks and essential healthy supplies for their first days of school next week. Armed with all the healthy essentials they need, we’re excited to hear more from these kids and the great start they have to their school year.

Click here to learn more about our program with State Bags, and stay tuned for more updates on our early education initiatives!

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  • Jacqueline

    This is so great! But how can low income families continue to utilize Honest’s products and organic food, when cost is such a factor? Do all Honest employees make at least $15 per hour? Can all your employees afford to live and buy your products and eat organically? Social justice initiatives need both what you have done here and bottom up leadership as well. Use your power–all one billion dollars worth of it–to raise the standard of living for your own employees and for those who would not be able to use your products otherwise.

    One last thought…having worked with low income families and seen how safe infant sleep options are often out of reach, how about an Honest Baby Box–similar to what Finland gives each family with a newborn? That could not only change the lives of low income families, but also LITERALLY save the life of a sweet baby (or more!).

  • Robert Fenneywhistle

    Jessica Alba HATES everything about white people, especially the fact that she’s one of them

    • flyingmonkey589

      Yeah, she’s the type who probably screwed half the football team in school. The black half.

  • Robert Fenneywhistle

    Vile, racist anti-White company

  • Phillip The-Juggernaut

    This is amazing. Jessica Alba is so inspirational. The Honest company is impacting so many people.