We could go on for days about the things we wish someone had told us before we became parents. Like how we’d feel compelled to wake ourselves up all night long (just to make sure they were still breathing). Or how something as simple as a shower would become “me” time. Or how, even on our best days, we’d be pretty sure we were doing it all wrong. But the thing is, even if someone had told us, we probably wouldn’t have understood anyway. Because you can’t truly understand until you’re in it.

Parenthood…it’s the realest. And the most wonderful. And the hardest. And the most rewarding. It’s everything. And, even if it doesn’t always feel like it, we want you to know that you’ve got this. You were made for this. It won’t be perfect…but that’s perfectly ok. And we’re here for you in all of it.

Because when life gets busy — and it will — you need to know that you have products you can trust with the people you love more than anything. Products you can count on, made with everything you need and nothing you don’t. And honestly, in the beautiful chaos of it all, one less thing to worry about is what it’s all about.